Contents: Deep Dive – Digital Health 2019

Cover

Digital Health 2019

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Introduction

Welcome from the Editor

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How big pharma and startups can learn from each other

Almirall’s Francesca Wuttke on embedding a digital mindset across the company and encouraging collaboration with startups through the ‘Digital Garden’ project

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Could AI create a brave new world of pharma R&D?

Richard Staines looks at the progress already made in using AI to develop new medicines, and how it could change the fortunes of a beleaguered pharma industry

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The pharma world at your fingertips
The pharma world at your fingertips

Daily News from pharmaphorum – insights and analysis on the big trends shaping healthcare and the pharmaceutical industry

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From narrow AI to broad AI

Paul Tunnah sat down with IBM Watson Health’s director of global life sciences, Christina Busmalis, to discuss how AI is developing in unexpected and exciting ways

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Harnessing the potential of AI in commercial life sciences

AI technology has the potential to change the life sciences commercial model as we know it

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Podcast

Listen to discussions of key industry trends with leading pharma figures

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Bringing performance marketing into pharma

Performance marketing disciplines including SEO should underpin every element of a marketing strategy, but are almost non-existent in the industry today

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Creating solutions, not products, in diabetes

Roche Diabetes Care’s Michael Goetzl explains how the company is spearheading a combined digital-pharmaceutical approach to diabetes

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Forthcoming issues of Deep Dive

Sign up to receive complimentary editions of the magazine direct to your inbox, including the forthcoming Digital Health issue

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Deep Dive – contact us

How to get in touch with the magazine’s editorial, commercial and design teams

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