Communications & Commercialisation 2023

Change is afoot amid ongoing debate over reforms to the status quo of commercialisation in both the US and EU

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Celebrating 75 Years of the NHS: A timeline

Since its inception in the late 1940s, the NHS has become a fundamental part of the UK’s national identity. To celebrate its 75th anniversary, we examine key moments in the organisation’s storied past

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Inside the Inflation Reduction Act’s upcoming legal battles

The battle over price negotiation provisions is heating up in the US, with nine plaintiffs having filed lawsuits challenging the Inflation Reduction Act. Here, pharmaphorum editor-in-chief Jonah Comstock breaks down the legal arguments, both for and against

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The pharma world at your fingertips

Daily and weekly email newsletters from pharmaphorum – insights and analysis on the big trends shaping healthcare and the pharmaceutical industry

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How to evaluate an omnichannel solution: A simple framework

Selecting the right omnichannel partner is a pivotal decision point on the journey to achieving true omnichannel excellence. To help simplify the process, Lumanity offers a digestible framework that cuts through the buzz

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EU pharmaceutical reform: Balancing access, innovation, and concerns

After a series of delays, the European Commission’s highly anticipated proposal for EU pharmaceutical reform has been met with widespread disappointment. Vincenzo Salvatore examines criticisms of the latest proposal

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Embracing multi-resource planning technology

Resolving the productivity drain caused by operational planning within rapidly evolving departmental environments is a critical challenge for pharma stakeholders. Could a drastic reinvention of resource planning, assignment, and scheduling be the solution?

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The pharmaphorum podcast

Download exclusive interviews and discussions with senior pharma and biotech executives

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A pharma industry event round-up: Insights and trends

Over the past few months, pharmaphorum web editor Nicole Raleigh has been hitting the floor at some of the biggest pharma events in Europe. Here, she rounds up the most important trends and talking points gripping the industry

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Will the excitement for Threads translate to life sciences brands?

The latest addition to the Meta universe has captured mainstream attention as an alternative to the platform formerly known as Twitter. However, will the buzz around this new social media platform be able to make the difficult leap over to healthcare communications?

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Around the world in pharma events

Keep up to date with important industry events taking place across the pharmaceutical industry with this interactive guide to upcoming conferences around the world

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